Turning a Travel Passion into a Business

It’s early April 2005.  I am on a boat on the southern Pacific coast of Costa Rica with my husband, Dave, our 16 year old son, Steven, and our guide, Javier, tooling towards the San Pedrillo station of Corcovado National Park.  The water is a brilliant blue-green, the sun is shining, I’m incredibly relaxed and completely mesmerized by the nearly untouched coast line that is the gateway to one of the most biologically diverse regions of the world.  Javier instructs the boat captain to stop near a small cluster of volcanic rocks in order to get a closer look at the Brown Boobies and Magnificent Frigate birds. At that moment, I turn to Dave and say, “I am in love.”

Back in Chicago, life was good, so good.  I was married to a wonderful man, had two great children, and was part of a close extended family.  My consulting business provided a steady income stream, the opportunity to do work I loved, and professional growth and excitement.  I lived and thrived in one of the greatest cities in the world.

Yet, I struggled. My new found love was Costa Rica, and it was more than a casual fling.  Could I figure out a way to continue to explore Costa Rica through deep, meaningful and affordable travel while continuing to honor my familial and professional passions, relationships and responsibilities?  Answering this question was the moment I began my mid-life journey: to find a way to marry my already exceptional everyday life with my passion for Costa Rica.

Ten months later, in February 2006, I led my first small group women’s adventure trip in Costa Rica.  Since then, I:

? have been to Costa Rica almost 25 times, averaging 3 to 4 trips annually.

? am in the midst of marketing my 8th annual women’s trip (February 2013).

? am at ease with conversational Spanish, a language I only began to learn three years ago. I recently led my second annual co-ed Spanish/Cultural Immersion Trip in Costa Rica and am planning the third.

? have strategically downsized my consulting portfolio. I remain passionate, intellectually challenged, and energized by the everyday work I do.

What have I learned about this part of my life journey?

1. Define and remain focused on the vision.  When I realized I wanted to take my Costa Rica fling to the next level, I began exploring ways to make traveling there more than a vacation—a regular occurrence.  I identified quickly that marrying my professional expertise and personal priorities with my love of Costa Rica and experiential travel was for me and made strategic choices accordingly.  I only lead two annual small group trips with an occasional customized third, if the spirit moves me and Dave is ready for his periodic Costa Rica “fix.” Family and clients are as important to me as Costa Rica, and I work hard to “be present” for both, giving each the quality time, attention, and energy that each deserves.  This is what I need, too.

2. Play to your strengths.  It’s important to know what you’re good at, what brings you joy, and embed them into your plan. Meeting planning and group dynamics have always been at the core of my business.  As part of my work, I had developed expertise in creative program design, logistics, and marketing and sales. I have been able to deploy these skills into developing itineraries and facilitating small group experiential adventures in a place I love.

3. Enjoy being in the moment. Seven years later I’m just as enamored of Costa Rica as I was on that day we stopped by those volcanic rocks near the Corcovado entrance.  My backpack/briefcase combo continues to serve me well in this phase of my life. It doesn’t require long-term strategic planning, a full-time staff to manage, or a requirement to grow the business in order to survive.  I don’t spend much time trying to figure out what or when is around the corner.  When the time comes for a change, I’ll know it.  So, I’m focused on making the most of and enjoying the now.

As the Costa Ricans say, “Pura Vida.”

Ann Becker has more than 35 years of business and professional experience in organizational and program development, comprehensive meeting design and management, and strategic consulting.  Through her small group experiential travel adventures, Ann has combined her love of Costa Rica with her business expertise.  In addition, Ann loves international travel with her husband; bird watching; and Chicago neighborhoods, arts, and family outings to cheer on the Cubs.  She is diligently trying to master her Pilates’ short spine and cat stretch.



Other comments

9 Comments on "A Year in Paris"

  1. Leah on Mon, 6th Jun 2011 8:12 am 

    I really enjoyed reading your post. I am thirty-two soon and have itchy feet that are ready to try out foreign soils.
    It is a fear of leaving the security of the day to day grind of paying the bills and living a safe and non-challenging way of life that has put me on hold for some time.
    I hope (as it has I) your post will inspire others to go and follow their bliss – Leah 🙂

  2. Patricia GW on Mon, 6th Jun 2011 8:54 am 

    Travel and experiencing a new culture really has put it into perspective, and filled that void with purpose (and joy).

    In three weeks I’ll be moving to Paris myself for one month. I have the same feeling – the incredible surreal realization that I’m going to be living there…. it’s thrilling!!

  3. Abby on Mon, 6th Jun 2011 2:11 pm 

    Oh, Jenny! Escargot isn’t palatable — it’s delicious! I love your writing style; it’s so fun and energetic. Can you believe how far we’ve come? Everyone, Jenny and I were in the exact same industry and have known each other online and via work emails for years and years. But we’ve only met once, many, many years ago. And one of those jobs she was sleeping next to her BlackBerry for was one I’d just left. And now she’s 33 and living abroad, just like I was last year. Kindred spirits. Jenny, you’re a true inspiration — I can’t wait to see how your adventure unfolds!

  4. Debbie Beardsley on Mon, 6th Jun 2011 3:22 pm 

    Your life in Paris sounds ideal. It is nice to read about people who follow their dreams instead of wishing they had! Enjoy the rest of your journey.

  5. Terriaw on Tue, 7th Jun 2011 1:40 pm 

    Wow, fabulous and well said! I love your new outlook on like. After experiencing career burnout and feeling a little lost and purposeless lately, you have encouraged me. I look forward to seeing Paris someday!

  6. Jenny on Tue, 7th Jun 2011 6:50 pm 

    merci for all the sweet comments! @abby we are soooo kindred spirits! well except when it comes to our differing feelings on escargot…;) and congrats patricia on the move! thrilling indeed!

  7. shawna on Thu, 9th Jun 2011 1:32 am 

    you’ve reawakened my travel bug. must. return. to. france. (someday.) eat a croissant for me!

  8. Weekly Travel Blog Links — LandingStanding on Mon, 13th Jun 2011 6:16 am 

    […] how badly I want to go to Paris… If only we could afford living there for an extended period of time during our travels!  Any […]

  9. G. Michael Schneider on Sun, 19th Jun 2011 3:36 pm 

    I am a firm believer in living and working overseas, just as you described. However, many of us actually like our jobs and our homes and are simply looking to renew and refresh our lives, not change it. However, you can have the same type of cultural experience without having to reach into your own wallet and without having to quit your day job–by taking what I call a “working vacation.” My wife and I have done this 15 separate times, from Australia to Zimbabwe, Turket to Tibet, Mauritius to Mongolia. I describe how to do it in my blog otherguysdime.wordpress.com and via Twitter at @otherguysdime. Learn how to have fun without having to have burn any of your bridges behind you.

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